Winter Olympics: Sponsors look to gain an edge from Games' 'cooler cousin' - Marketing Week

Marketing WeekWinter Olympics: Sponsors look to gain an edge from Games' 'cooler cousin'

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Marketing Week

Winter Olympics: Sponsors look to gain an edge from Games' 'cooler cousin'
Marketing Week
Brands celebrate unity and Olympic endeavour. Consumer goods giant P&G, says it still views any Olympic event as a global opportunity and one which can unite people by celebrating human endeavour. ?The Olympic Games are an event that brings the world ...

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2018-02-09T11:59:56Z 250250
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