5 Ways E-Commerce SMBs Can Cool Social Media Complaints

SMBs should "be proactive and ready to help [customers] right at the moment they need it," said Lind

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SMBs should "be proactive and ready to help [customers] right at the moment they need it," said Linda Crawford, CEO of Helpshift. Companies must streamline support systems to resolve issues faster and more efficiently, she said. An up-to-date knowledge base enables instant self-service, "but SMBs must also offer channels for customers to communicate directly with support agents."
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2018-01-06T09:34:29Z 250250
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