Tourism Information Technology, 3rd Edition. CABI Tourism Texts (Tourism Studies)

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Tourism Information Technology, 3rd Edition. CABI Tourism Texts (Tourism Studies)

Pierre J Benckendorff (Author)

ISBN10: 1786393433

ISBN13: 978-1786393432

Tourism Information Technology, 3rd Edition. CABI Tourism Texts (Tourism Studies)

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This third edition of Tourism Information Technology provides a contemporary update on the complexities of using information technology in the tourism industry. It examines IT applications in all sectors including airlines, travel intermediaries, accommodation, food service, destinations, attractions, events and entertainment. Fully updated throughout and organized around the stages of the visitor journey, the book reviews how tourists are using technologies to support decision making before their trip, during their travels and at the destination. It:

- Provides comprehensive and up to date coverage of all key topics in tourism information technologies
- Covers new areas such as (among others) augmented and virtual reality, robotics, smart destinations, disruptive innovation and the collaborative economy, crowdsourcing for sustainability, online reputation management and big data
- Incorporates a wealth of pedagogic features to aid student learning, including key models and concepts, research and industry insights, case studies, key terms, discussion questions, and links to useful websites.

Accompanied online by instructor PowerPoint slides, multiple choice questions and further case studies, this book provides a comprehensive and learning-focused text for students of tourism and related subjects.

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title Tourism Information Technology, 3rd Edition
authors Pierre J Benckendorff
publisher CABI
publishedDate 2019-02-21
pageCount 401
printType BOOK
categories Business & Economics
maturityRating NOT_MATURE
panelizationSummary
language en
canonicalVolumeLink https://play.google.com/store/books/details?id=5iaPDwAAQBAJ

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