Testing Business Ideas

buy book  Testing Business Ideas

Testing Business Ideas

David J. Bland and Alexander Osterwalder

ISBN10: 1119551447

ISBN13: 978-1119551447

Testing Business Ideas

Download, Order, buy book

E-books will deliver immediately after purchases

Book Table: Testing Business Ideas:

Format Price Order Description
book.PDF 2 $ Order Online
book.ePub Not Available
book.Kindle Not Available
book.print Not Available
book.audio Not Available
book.used Not Available
Reestimate
How to trust? ask for sample.
title Testing Business Ideas
authors David J. Bland
publisher John Wiley & Sons
publishedDate 2019-11-12
description A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.
pageCount 368
printType BOOK
categories Business & Economics
maturityRating NOT_MATURE
panelizationSummary
language en
canonicalVolumeLink https://books.google.com/books/about/Testing_Business_Ideas.html?hl=&id=8smxDwAAQBAJ

Refer this books to your friends