Publishers chase experiential budgets with holiday pop-up shops - Digiday

Publishers chase experiential budgets with holiday pop-up shopsDigidayTo help advertisers cut throug

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Publishers chase experiential budgets with holiday pop-up shops
Digiday
To help advertisers cut through a blizzard of marketing and advertising during the holiday season, publishers are luring them with pop-up shops and events. A number of lifestyle publishers, including Clique, PopSugar and Domino, are opening holiday ...


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2017-11-30T02:28:37Z 250250
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